Privacy Policy

This policy explains what information Piqelo may process, why it is used, how affiliate technology fits in and what choices readers have.

Plain-language summary

What Piqelo may process

Piqelo is the operator of piqelo.com. Contact Piqelo through the privacy contact form.

First-party usage analytics

Piqelo may record session starts, product views, Finder/search/comparison activity, retailer clicks, AI/support interactions, page context and a coarse country code supplied by the edge network. Published Piqelo campaign links may add fixed campaign and post codes to the existing tab session. These codes help compare the reach and use of Piqelo content.

Preferences in your browser

Browser storage may keep useful state such as Finder or comparison choices so the experience remains consistent.

Information you submit

Feedback can include an optional name and email. Do not submit passwords, payment-card data or unnecessary sensitive information.

AI questions

Questions sent to Ask Piqelo may be processed by service providers needed to generate the answer. Avoid sensitive personal information.

Affiliate links & third parties

Affiliate technology is separate from scoring

Piqelo may use affiliate-network technology, including Sovrn Commerce/VigLink where enabled. On pages with retailer links, affiliate providers may process technical identifiers, referral data and cookies under their own privacy practices. Retailers also receive information your browser normally sends when you choose to visit them.

Review Sovrn’s controls in Sovrn’s Privacy Center, including Commerce tracking choices.

Piqelo does not sell the name or email address you submit through its contact form to advertisers. Affiliate attribution is described separately in the Affiliate Disclosure.

Purpose & legal basis

Why information is used

Operate and secure the site: To deliver pages, prevent abuse, troubleshoot and keep services reliable, based on legitimate interests and where applicable the service you requested.
Improve Piqelo: To understand aggregate usage and quality issues. Piqelo relies on legitimate interests where permitted and will use consent where applicable law requires it for a specific technology.
Respond to you: To handle feedback, privacy requests, corrections, security reports or partner questions you deliberately submit.
Affiliate attribution: Third-party affiliate providers may process information under their own legal bases and privacy policies. Where consent is legally required for a tracker or cookie, that requirement still applies.

Retention & rights

Your choices

Piqelo keeps operational and analytics records only as long as reasonably needed for their purpose, security, troubleshooting and legal obligations. Exact periods can vary by data type.

Depending on where you live, you may have rights to request access, correction, deletion, restriction, portability or objection, and to withdraw consent where processing is based on consent. Use Contact Piqelo.

Piqelo is not directed primarily or exclusively to children under 16.